In 2011 the Peruvian agricultural producing and exporting company Agricola Andrea SAC joined forces with the Dutch importing company 4 Fruit Company BV to establish a joint venture, Consorcio Agricola Andrea – 4 Fruit Company. With the most generous support by the Dutch government, in particular the PSI project, the Sweet Honest Red project has become a reality and changed the lives of hundreds of local residents of the Humay region.
